Avoid simply touting the benefits of your independent pharmacy and instead reserve communications for when you want to let them know about valuable and innovative pharmacy ideas like special events or information. Print Advertising. Presentations on staying healthy during flu season, health screenings, support group meetings or any other type of gathering where you provide. Instead, put your advertisements up on community boards or other areas you know your ideal customer will see them, or send your pharmacy marketing materials directly to your target customers. Healthcare is a crucial necessity and right of every individual. Also, we try to do a lot for our families (thanksgiving turkeys, halloween carnival, gifts at Christmas, etc) and the name may make a difference when soliciting sponsorship and donations from CEO's, etc. In-store Independent Pharmacy Marketing Ideas, While discounts should not be your first or only form of independent pharmacy marketing ideas, they can be a great way to get customers in the door or up-sell existing customers. Looking for more advertising ideas for your pharmacy? His pharmacy offers patients an anticoagulant service and a sexual health service. The Akron, Berlin, and Shreve locations will be converted to CVS/pharmacy stores. Rather than keeping customers waiting, set a policy of helpfulness and attentiveness that all your employees follow. Partner with doctors’ offices, office managers and community health organizations to offer deals and trade arrangements. Use large displays and provide additional information about product benefits on the shelves to help them see the value in products they may not have entered the store to buy. While newspapers and similar print materials may seem logical, they aren’t targeted enough. See more ideas about marketing, social media, social media infographic. Event Calendar, Turning Independent Pharmacy Ideas into Action, https://www.pharmacyowners.com/wp-content/uploads/2017/08/IndependentPharmacyIdeas.jpg. This isn’t just hype: last year alone many pharmacy entrepreneurs were able to turn innovative ideas into robust strategies worth at least $10,000 of new profits. That’s why you opened your doors. Six Ideas to Help Your Independent Pharmacy Provide Better Care. His best hope was to continue to grow, in spite of mail-order services and declining reimbursements. PDSspeaks So, how are independent pharmacies like Jim’s better able to serve their communities, in a situation like this? You may have tried independent pharmacy advertising in the past and failed to see a return. If you are planning to open a Pharmacy Shop and if you are looking for a name for that shop then you are in the right place. Careers In addition to the improved sales and prescription numbers, Bert’s Pharmacy raised enough funds to expand one of its stores into a bigger location. By McKesson May 07, 2018 Your mission as an independent pharmacy is to provide the best care to your patients. Here are pharmacy name ideas from the generator: Blackstone Medical Inc; Precision Surgical Inc; Elijah Stawicki; Cornerstone Hosp Of Southeast AZ; Pharmacy Management Corp; Edit Trix; West Shore Pharmacy; Potomac Valley Pharmacy Inc; Drug World Of Cold Springs Llc; Po Box 33; Media Management Group; Rxperts Pharmacy NJ Inc; Oscarcorp; Follansbee Pharmacy; Central Pharmacy These Are the Best Innovative Pharmacy Ideas for Independent Retail Pharmacies You don’t have to look far to find innovative pharmacy business ideas. Compared to, say, a CVS? Check out, “The 7-Step Blueprint To Get Customers To Switch To Your Independent Pharmacy.”, 11 Independent Pharmacy Marketing Ideas That Actually Work. In addition to encountering fewer delays, Consumer Reports also mentioned that independent pharmacy customers encountered fewer medication mix-ups than those who shopped elsewhere. you can purchase discounted pharmaceuticals that will improve your margins and allow you to offer much better discounts to your customers. there are many aspirant research choosing this way to become an entrepreneur of the future. Zach Freed: Yeah. In addition to providing quality vaccines, Tom and his team implemented an educational program to keep school staff members up-to-date on all vaccinations they needed, including DPT, Pneumovax and Zostavax. Pharmacy Team Names . That way you can increase the number of attendees and … Once you have a loyal customer base, use them to drive your other independent pharmacy marketing ideas. For stores that are closing, patient files will be transferred to a nearby CVS/pharmacy store. Tom Choquette agrees that one of the greatest lessons he has learned as a PDS member is that measuring everything is the key to success. Top Five Independent Pharmacy Trends for 2017 By McKesson January 17, 2017 The aggressive drive to generate more value from the $3.2 trillion health care delivery system in the U.S. is changing the way each stakeholder in the system provides services to patients. And while you’re limiting your browsing by price, you won’t be limited on selection, because we have gifts under $25 for everyone on your list: foodies, geeky gadget lovers, wine fans, jewelry-lovers, gardeners, moms, dads, siblings, and friends of all kinds. It’s difficult to know how to promote your pharmacy with so much competition. Maybe even ones who live in your area but have never heard of your business. Consistent access to needed medicines. After the list of names, I reveal the 8 Vital Do’s and Don’ts of Naming Your Pharmacy, the Greatest Pharmacy Slogans Ever Created and vital statistics you need to know about the pharmacy industry.. Catchy Pharmacy Names They’re also able to be more nimble. 1. Once customers are in your store, customer service itself can serve as a good way to promote your independent pharmacy. I've included plenty of examples of people just like you, CRUSHING it with a location-independent online business. He attended the PDS conference and brought home a handful of ideas he wanted to implement in his pharmacy right away. They just needed more guidance, so Lisa and John recommended turning what had been monthly birthday parties into “team meetings”, so everybody was able to collaborate on a vision, goals, marketing strategies and other tools needed to run the business more efficiently. 319-535-0571. It’s a place where people can find convenience products, supplements, food, souvenirs and other household items. But the daily pressures of running a pharmacy can make fulfilling that mission a bit challenging at times. Amish Patel believes that considering local needs is one major advantage that independent pharmacies have over multiples. While we can’t cover every concept presented at the event, in the coming weeks, we will be publishing a series of blog posts to lay out our view of the most actionable independent pharmacy ideas that were turned into real tangible results. There are over 22,000 independent pharmacies in the US. Referral rewards can be anything from a discount to free merchandise. So look no further for unique gifts and don’t forget to … Attempting to solve the nation’s many healthcare challenges is far from child’s play. All pharmacies have the same primary business model, which is filling patient drug prescriptions. On top of the new technology, Tom’s team implemented customer service programs for building stronger relationships with the patients. They worked together on sharing ideas, problem solving, and creating new concepts, all of which are standard practices at our company today. They focused their attention on boosting employee engagement, implementing specialty pharmacy niches and revamping marketing. We will always work with you—for you and your software needs. The other Ritzman locations will close, with the exception of Ritzman Pharmacy at NEOMED, which will continue operations. Be sure to host pharmacy and health-related events. Here are a few ways to grow your independent pharmacy right now. Events can get new patients in the door. Your email address will not be published. Press / Media It’s difficult to know how to promote your pharmacy with so much competition. Avoid simply touting the benefits of your independent pharmacy and instead reserve communications for when you want to let them know about valuable and innovative pharmacy ideas like special events or information. Email: customer.service@pharmacylite.com Webmaster Learn More. PDS Super-Conference We are happy to share their success stories with you. Once you’ve collected a customer’s email or address, don’t be shy about sending them pharmacy marketing materials if they will find them valuable. This field is for validation purposes and should be left unchanged. CONTACT US; To reach our Customer Service Team, call 800-935-5483. Our pharmacy has saved a significant amount of money in just a few months of using them as a distributor. Not only should you attend other events, you should host health related events at your pharmacy whenever relevant. You can also find us on FacebookTwitterLinkedIn Google+, Your email address will not be published. As a result, Tom’s team became more productive and he was able to expand by hiring a marketing director and a store manager. In January 2014, Tom Choquette of Bert’s Pharmacy bought out a business partner of 31 years and addeda second location to his existing pharmacy in rural Nebraska. Apr 30, 2014 - Information & Ideas on how you can utilize and build upon Social Media efforts for your Pharmacy Business. A new customer birthday program has also been implemented as a way to encourage repeat business. Presentations on staying healthy during flu season, health screenings, support group meetings or any other type of gathering where you provide value to the community are great innovative pharmacy ideas. Additionally, John and Lisa emphasized the need to measure the progress in order to improve the results – because there is no change without measuring. Federation of Pharmacy Networks Unique Solutions For Independent Pharmacy. 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